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Ask us your branding questions.
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If you're here, we're guessing that:
a. We didn't convince you that we're capable of what you need...
b. We didn't convince you that we're the right fit...
c. The time just isn't right...
... yet.
We're not sure what we can do about the last one, but we get it. In fact, we're pretty happy you're on this very page. Jumping into a branding project should come with some hestitation. It's a big deal that will affect the way people feel about your business or organization. We work hard at being thoughtful about the projects we do. And we like that you're being thoughtful about this decision.
Below is some more information about the kinds of projects we love to do and how we like to work. But if you still have questions about branding or about working with us, shoot us an email at dontknow@middlename.ca. There will be absolutely no sales pressure. We just want to be a resource for you. And speaking of resources, our newsletter also might interest you.
- Rebrands. Sometimes it's just bringing some of your brand's pieces into alignment. Sometimes it's an overhaul from soup to nuts. Whatever your rebrand needs, we're game.
- New Brand Development. It's hard to know where to start with a new business or organization. We can help you launch your brand and find your people.
- Brand Strategy. When you're in the thick of it, it's easy to lose your way and forget why you do what you do. Let us help you find your "why" and let everyone know what that is.
- You're looking for the cheapest price. We don't think we're doing you any favours by being the cheapest shop on the block. Branding is an investment. We don't start a project until we've found a goal worth your investment and a price that works for both of us.
- You "just need us to get it done." Without getting to know your business or organization, we can't understand the problems you need to be solved. We don't want to waste your time and money. We think you deserve better than that.
- You need us to pitch. We think that RFPs* and spec work aren't good for either of us. We want to trust our clients and we want our clients to trust us. So let's get to know each other and see if we're a good fit. It will save us both time and money (and maybe a little heartbreak) in the long run.
*We understand that your business or organization may have a strict RFP policy. If that's the case, there may be a little wiggle room for us to work with. Let's chat.
You've read everything above, and not only did we not turn you off, but you're catching a vibe? We should talk! Shoot us an email at letsgo@middlename.ca. We want to hear all about your ideas and how we can team up with you.
Need help getting your email started? Here's a template you can copy to get yourself out of the starting blocks. These are the emails that make our inbox ding with joy.
TO letsgo@middlename.ca |
SUBJECT [Dunder Mifflin] would love to work with Middlename on our brand |
Hi Middlename, My name is [David Wallace]. I'm the [CFO] at [Dunder Mifflin]. We saw the work you did for [Vance Refrigeration], loved it, and [Bob Vance] sent us in your direction. We've been chatting about the idea of [creating a new brand/reworking our brand] so that we can [reach new, young business owners with our paper products]. We have a budget of [$8,000] but would be willing to spend as much as [$12,000] if you can make a good case for your solution. We would like to launch our brand in [6 months] to coincide with [the opening of our lastest branch]. Let us know if we're in the right ballpark. You are our first choice and the first agency that we're reaching out to for this project. But we are planning to talk to other agencies to make sure that we've covered all our bases. However, if our budget and timeline seem right, and we feel like a good fit, we would love to start this project with you. We're happy to provide any other details. If you're interested in working together, let's plan a time for a phone or Zoom call. Thanks, |
Ask Us Anything |
dontknow@middlename.ca |
New Business |
letsgo@middlename.ca |
Phone |
1.403.594.9351 |
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